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Advertising income with your forum - Anyone making over $100K per year ?

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  • Advertising income with your forum - Anyone making over $100K per year ?

    I'm certainly not, but curious who is and how large your forum is. Touchy subject I suspect, but would be helpful to know what is possible income wise given forum specs per number of unique visitors, etc.

    Alternatively, I'd be interested in links to advertising forums where folks might discuss such matters.

    Thanks.

  • #2
    I wish!
    So Cal Sportbike forum - So Cal Moto - Kawasaki Ninja 250R Forum - Custom vinyl decals - Southern California camping forum

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    • #3
      I don't know anyone making that much. I know folks making about half that much. Mind you that's on a very large site, with paid folks who sell advertising to companies mind you.

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      • #4
        Wow! If I could make that...wow...

        Check sitepoint though
        ManagerJosh, Owner of 4 XenForo Licenses, 1 vBulletin Legacy License, 1 Internet Brands Suite License
        Director, WorldSims.org | Gaming Hosting Administrator, SimGames.net, Urban Online Entertainment

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        • #5
          For privacy reasons I obviously can't share who, but I am helping as webmaster on two vB powered sites that both make over 300K a year. Note: I do not know if this is incl or excl. server costs, hiring staff, etc. It's not impossible to have your business around your community, and have your traffic result in a lot of money on a daily/monthly basis. To get VC funding and/or get purchased by bigger companies like Google, etc. There are a lot of expansive and growing forums who are 'lucky' to get that big - and then there the success ones who had a business plan and a good idea about their short term and long term plans on how to grow and monetize their traffic.

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          • #6
            Originally posted by ManagerJosh View Post
            Wow! If I could make that...wow...

            Check sitepoint though
            If I could break even that would be awesome enough. I guess it is down to content etc. My forum has rather bizzare content and people never click banners or anything and pretty much any form of advertising has made very little. If anything.

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            • #7
              Originally posted by Floris View Post
              For privacy reasons I obviously can't share who, but I am helping as webmaster on two vB powered sites that both make over 300K a year.
              Hey Floris, can you disclose the total number of members, posts, and users online? If not, no biggie. Thanks!
              So Cal Sportbike forum - So Cal Moto - Kawasaki Ninja 250R Forum - Custom vinyl decals - Southern California camping forum

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              • #8
                Originally posted by Vtec44 View Post
                Hey Floris, can you disclose the total number of members, posts, and users online? If not, no biggie. Thanks!
                CO = Threads: 412K, Posts: 12,5M, Members: 45K
                ST = Threads: 129K, Posts: 9M, Members: 84K

                numbers rounded down

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                • #9
                  Originally posted by peterpigman View Post
                  If I could break even that would be awesome enough. I guess it is down to content etc. My forum has rather bizzare content and people never click banners or anything and pretty much any form of advertising has made very little. If anything.
                  +1
                  Nothing to do with the OP, but I was making a little money each month.
                  Now that I had to upgrade my hosting, I'm lucky to break out even. But, hey, I enjoy the community that I helped build.
                  ...steven
                  www.318ti.org (vB3.8) | www.nccbmwcca.org (vB4.2)
                  bmwcca.org/forum | m135i.net
                  "I tried to clean this up but this thread is beyond redemption." - Steve Machol

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                  • #10
                    Originally posted by Floris View Post
                    For privacy reasons I obviously can't share who, but I am helping as webmaster on two vB powered sites that both make over 300K a year. Note: I do not know if this is incl or excl. server costs, hiring staff, etc. It's not impossible to have your business around your community, and have your traffic result in a lot of money on a daily/monthly basis. To get VC funding and/or get purchased by bigger companies like Google, etc. There are a lot of expansive and growing forums who are 'lucky' to get that big - and then there the success ones who had a business plan and a good idea about their short term and long term plans on how to grow and monetize their traffic.
                    When you run a large board what kind of work goes into it? Don't they sustain themselves at a certain point? Are you talking upgrades, backups and moderation?
                    I love lamp

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                    • #11
                      Originally posted by Floris View Post
                      CO = Threads: 412K, Posts: 12,5M, Members: 45K
                      ST = Threads: 129K, Posts: 9M, Members: 84K

                      numbers rounded down
                      That's pretty awesome!
                      So Cal Sportbike forum - So Cal Moto - Kawasaki Ninja 250R Forum - Custom vinyl decals - Southern California camping forum

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                      • #12
                        My site makes over $100,000, but its tough. Pretty much a fulltime job at this point, both my wife and I work to keep the site up.

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                        • #13
                          Of course you "can" make this kind of money from a vBulletin based site. It's not what forum software you are using but rather what audience/demographic your site caters to and the related market.

                          Then it's a matter of targeting your audience with relevant ads. You must also attract advertising customers (key point!) in the process. I would imagine that the site that Floris mentions makes the bulk of it's income from private/directly negotiated ads rather than adsense/keyword type ads.

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                          • #14
                            Originally posted by Redseal View Post
                            When you run a large board what kind of work goes into it? Don't they sustain themselves at a certain point? Are you talking upgrades, backups and moderation?
                            That would not be me, but the owners of those boards (usually some sort of company or media company) to answer. I've poked them to this thread, but I doubt they will bother posting. Seeing how busy they are working on their forum as a full time day job. One board actually set up a small office in San Diego last year from where they have a dedicated tech staff member, and an forum and site administrator (from what I heard).

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                            • #15
                              I wish I can make $1000!

                              I had an idea about invising the income of advertisements to advertise & promote my website then get more visitors and increase in income... etc. But still not sure if this would work.
                              $post[signature]

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